[{"data":1,"prerenderedAt":-1},["ShallowReactive",2],{"storyblok-resolved-slug:published:retail-media-agentur":3,"{\"resolve_assets\":1,\"resolve_links\":\"url\",\"resolve_relations\":[\"GridCaseItem.case\",\"CaseGrid.cases\",\"Case.additonal_cases\",\"PersonGrid.persons\"],\"version\":\"published\"}seo-seiten/retail-media-agentur":4,"storyblok-site-config-fetch":1331},"seo-seiten/retail-media-agentur",{"data":5,"headers":1308},{"story":6,"cv":1181,"rels":1182,"links":1183,"assets":1186},{"name":7,"created_at":8,"published_at":9,"updated_at":10,"id":11,"uuid":12,"content":13,"slug":1174,"full_slug":3,"sort_by_date":32,"position":1175,"tag_list":1176,"is_startpage":137,"parent_id":1177,"meta_data":32,"group_id":1178,"first_published_at":1179,"release_id":32,"lang":135,"path":1174,"alternates":1180,"default_full_slug":32,"translated_slugs":32},"Retail-Media-Agentur","2026-10-15T10:19:52.720Z","2026-11-09T10:56:15.212Z","2026-11-09T10:56:15.238Z",230891490223864,"0223f0df-3031-49e2-a84b-6ce4e28353a7",{"seo":14,"_uid":19,"body":20,"hero":1159,"icon":1171,"component":1172,"json_schema":1173,"background_color":141},{"title":15,"robots":16,"ogTitle":15,"description":17,"canonicalLink":18,"ogDescription":17},"Retail-Media-Agentur | REINBOLDROST","index,follow","Deine Retail-Media-Agentur für Shopper-Aktivierung im Handelsumfeld. Wir kombinieren Shopper-Marketing, Retail-Media-Strategie und FMCG-Know-how, um Deine Marke dort zu platzieren, wo Kaufentscheidungen fallen – entlang der gesamten Shopper-Journey.","","2d817be1-06b8-4ada-b07e-8352ecfc930c",[21,142,209,1129],{"_uid":22,"blocks":23,"animated":137,"alignment":138,"component":139,"spacing_top":140,"spacing_bottom":18,"background_color":141,"centered_on_mobile":137},"b388585c-897d-4c8f-bc49-d3f3975f11e6",[24],{"_uid":25,"content":26,"anchor_id":18,"component":136,"spacing_top":18,"spacing_bottom":18},"18813caf-45ee-4b43-95ae-76c88cce3eb9",[27,43,55,121],{"_uid":28,"text":29,"seo_tag":41,"component":42,"style_tag":41},"1aa2d2fc-78c8-46ce-a6e6-4b8e2d319a07",{"type":30,"attrs":31,"content":33},"doc",{"backgroundColor":32},null,[34],{"type":35,"attrs":36,"content":37},"paragraph",{"textAlign":32},[38],{"text":39,"type":40},"Wir bringen Deine Marke in die Einzelhandels-Channels","text","h2","SEOText",{"_uid":44,"text":45,"seo_tag":41,"component":42,"style_tag":41},"b7907fc8-3209-453a-a037-82199eb0e70c",{"type":30,"attrs":46,"content":47},{"backgroundColor":32},[48],{"type":49,"attrs":50,"content":52},"heading",{"level":51,"textAlign":32},2,[53],{"text":54,"type":40},"Werbung am Ort des Einkaufs – oder ganz nah dran",{"_uid":56,"text":57,"styling":35,"component":120},"2b39c3e5-2bb5-493f-a5ba-fefc0b0ad73c",{"type":30,"attrs":58,"content":59},{"backgroundColor":32},[60,65,83],{"type":35,"attrs":61,"content":62},{"textAlign":32},[63],{"text":64,"type":40},"Mache den Handel zum Werbepartner! Mit Retail-Media erreichst Du Deine Zielgruppe dort, wo sie bereits aktiv nach Produkten sucht bzw. offen dafür ist. Oder sich sogar schon mitten im Kaufprozess befindet. Nutze die speziellen Werbemöglichkeiten und Plattformen des Einzelhandels, um Kaufentscheidungen zu pushen – für mehr Impact, mehr Sales und mehr Umsatz.",{"type":35,"attrs":66,"content":67},{"textAlign":32},[68,70,75,77,81],{"text":69,"type":40},"Erfahre jetzt, wie Du ",{"text":71,"type":40,"marks":72},"mit Unterstützung von",[73],{"type":74},"bold",{"text":76,"type":40}," ",{"text":78,"type":40,"marks":79},"REINBOLDROST den Erfolg Deiner Marke steigerst",[80],{"type":74},{"text":82,"type":40},":",{"type":84,"content":85},"bullet_list",[86,98,109],{"type":87,"content":88},"list_item",[89],{"type":35,"attrs":90,"content":91},{"textAlign":32},[92,96],{"text":93,"type":40,"marks":94},"Geballte Infos ",[95],{"type":74},{"text":97,"type":40},"über Vorteile & Einsatzfelder von Retail-Media.",{"type":87,"content":99},[100],{"type":35,"attrs":101,"content":102},{"textAlign":32},[103,107],{"text":104,"type":40,"marks":105},"Echte Insights & Know-how ",[106],{"type":74},{"text":108,"type":40},"vom Retail-Media-Spezialisten.",{"type":87,"content":110},[111],{"type":35,"attrs":112,"content":113},{"textAlign":32},[114,118],{"text":115,"type":40,"marks":116},"REINBOLDROST",[117],{"type":74},{"text":119,"type":40}," – Deine Retail-Media-Agentur.","CopyText",{"_uid":122,"icon":123,"link":124,"text":133,"component":134,"variation":135},"2f0cf59a-2ab7-4731-8f4b-6d7f25473e7d","IconMessageCircle",{"id":125,"url":18,"linktype":126,"fieldtype":127,"cached_url":128,"story":129},"e60df313-dc49-4364-a383-f9822557cef9","story","multilink","kontakt",{"name":130,"id":131,"uuid":125,"slug":128,"url":128,"full_slug":128,"_stopResolving":132},"Kontakt",164354528628833,true,"Oder direkt einen Experten fragen","Button","default","ContentBlock",false,"right","Section","none","red",{"_uid":143,"blocks":144,"animated":137,"alignment":207,"component":139,"spacing_top":208,"spacing_bottom":208,"background_color":141,"centered_on_mobile":137},"2f880912-eea3-46c4-b3f5-c11fa1788767",[145],{"_uid":146,"logos":147,"anchor_id":18,"component":206,"spacing_top":18,"spacing_bottom":18},"d49fb332-5064-4478-bcbd-f32e67cc33c9",[148,154,158,162,166,170,174,178,182,186,190,194,198,202],{"id":149,"alt":18,"name":18,"focus":18,"title":18,"source":18,"filename":150,"copyright":18,"fieldtype":151,"meta_data":152},207906160561174,"https://a.storyblok.com/f/290977035499331/301x151/c77cf35001/00_rr_logos_300x150px_sodastream.png","asset",{"size":153},"301x151",{"id":155,"alt":18,"name":18,"focus":18,"title":18,"source":18,"filename":156,"copyright":18,"fieldtype":151,"meta_data":157},207906160573465,"https://a.storyblok.com/f/290977035499331/301x151/c7d57ce423/00_rr_logos_300x150px_ferrero.png",{"size":153},{"id":159,"alt":18,"name":18,"focus":18,"title":18,"source":18,"filename":160,"copyright":18,"fieldtype":151,"meta_data":161},207906160569368,"https://a.storyblok.com/f/290977035499331/301x151/7eb3135858/00_rr_logos_300x150px_heinz.png",{"size":153},{"id":163,"alt":18,"name":18,"focus":18,"title":18,"source":18,"filename":164,"copyright":18,"fieldtype":151,"meta_data":165},207906160598042,"https://a.storyblok.com/f/290977035499331/301x151/867a8b3d81/00_rr_logos_300x150px_arla.png",{"size":153},{"id":167,"alt":18,"name":18,"focus":18,"title":18,"source":18,"filename":168,"copyright":18,"fieldtype":151,"meta_data":169},207906160602139,"https://a.storyblok.com/f/290977035499331/301x151/8589d63aac/00_rr_logos_300x150px_marstall.png",{"size":153},{"id":171,"alt":18,"name":18,"focus":18,"title":18,"source":18,"filename":172,"copyright":18,"fieldtype":151,"meta_data":173},207906160610332,"https://a.storyblok.com/f/290977035499331/301x151/63bbd825ab/00_rr_logos_300x150px_mentos.png",{"size":153},{"id":175,"alt":18,"name":18,"focus":18,"title":18,"source":18,"filename":176,"copyright":18,"fieldtype":151,"meta_data":177},207906160561173,"https://a.storyblok.com/f/290977035499331/301x151/b5a79baebb/00_rr_logos_300x150px_kiri.png",{"size":153},{"id":179,"alt":18,"name":18,"focus":18,"title":18,"source":18,"filename":180,"copyright":18,"fieldtype":151,"meta_data":181},207906160536594,"https://a.storyblok.com/f/290977035499331/301x151/bdc7c94f4c/00_rr_logos_300x150px_fressnapf.png",{"size":153},{"id":183,"alt":18,"name":18,"focus":18,"title":18,"source":18,"filename":184,"copyright":18,"fieldtype":151,"meta_data":185},207906160532497,"https://a.storyblok.com/f/290977035499331/301x151/266421a0e8/00_rr_logos_300x150px_ruegenwalder.png",{"size":153},{"id":187,"alt":18,"name":18,"focus":18,"title":18,"source":18,"filename":188,"copyright":18,"fieldtype":151,"meta_data":189},207906160536595,"https://a.storyblok.com/f/290977035499331/301x151/84cdb8899c/00_rr_logos_300x150px_babybel.png",{"size":153},{"id":191,"alt":18,"name":18,"focus":18,"title":18,"source":18,"filename":192,"copyright":18,"fieldtype":151,"meta_data":193},207906160532496,"https://a.storyblok.com/f/290977035499331/301x151/027d9379fd/00_rr_logos_300x150px_frieslandcampina.png",{"size":153},{"id":195,"alt":18,"name":18,"focus":18,"title":18,"source":18,"filename":196,"copyright":18,"fieldtype":151,"meta_data":197},207906160524303,"https://a.storyblok.com/f/290977035499331/301x151/a2059bee14/00_rr_logos_300x150px_vitacola.png",{"size":153},{"id":199,"alt":18,"name":18,"focus":18,"title":18,"source":18,"filename":200,"copyright":18,"fieldtype":151,"meta_data":201},207906160466957,"https://a.storyblok.com/f/290977035499331/301x151/78561b426e/00_rr_logos_300x150px_brownforman.png",{"size":153},{"id":203,"alt":18,"name":18,"focus":18,"title":18,"source":18,"filename":204,"copyright":18,"fieldtype":151,"meta_data":205},207906160524302,"https://a.storyblok.com/f/290977035499331/301x151/cd888c2227/00_rr_logos_300x150px_barilla.png",{"size":153},"LogoComponent","center","xxl",{"_uid":210,"blocks":211,"animated":132,"alignment":138,"component":139,"background_color":1128,"centered_on_mobile":137},"2478f101-4501-4564-afee-e3ee59ff4ede",[212,313,334,343,447,497,506,546,555,641,667,676,760,779,864,961,1029,1039],{"_uid":213,"content":214,"anchor_id":18,"component":136,"spacing_top":18,"spacing_bottom":312},"ce90c820-6c32-4569-91b6-157352549cd0",[215,225,244,256,267,277,292,302],{"_uid":216,"text":217,"seo_tag":41,"component":42,"style_tag":41},"2bdd79e9-793b-4882-a210-55be458fe32c",{"type":30,"attrs":218,"content":219},{"backgroundColor":32},[220],{"type":49,"attrs":221,"content":222},{"level":51,"textAlign":32},[223],{"text":224,"type":40},"Was macht eine Retail-Media-Agentur?",{"_uid":226,"text":227,"styling":35,"component":120},"ae86c5f6-3fdd-4a12-8c7a-2475ae8577e8",{"type":30,"attrs":228,"content":229},{"backgroundColor":32},[230],{"type":35,"attrs":231,"content":232},{"textAlign":32},[233,235,239,240],{"text":234,"type":40},"Der Name verrät es im Grunde schon: Sie kümmert sich um Retail-Media. Was genau das ist? Ganz einfach: die XXL-Chance, Deine Brand im werblichen Umfeld des Handels zu platzieren. Dichter dran am Shopper geht kaum! Gewinne Deine Zielgruppe direkt an Ort und Stelle für Deine Marke. Dort, wo der Kauf nur einen Impuls weit entfernt und der Weg Deines Produktes vom Regal in den Einkaufskorb kurz ist. Oder lexikalischer formuliert: Retail-Media bezeichnet ",{"text":236,"type":40,"marks":237},"Werbemöglichkeiten, Kanäle und Plattformen, die der Einzelhandel bereitstellt",[238],{"type":74},{"text":76,"type":40},{"text":241,"type":40,"marks":242},"– und die von Deiner Marke genutzt bzw. gebucht werden können:",[243],{"type":74},{"_uid":245,"text":246,"seo_tag":255,"component":42,"style_tag":255},"d439ddc4-9208-49a5-b297-e96239280a21",{"type":30,"attrs":247,"content":248},{"backgroundColor":32},[249],{"type":49,"attrs":250,"content":252},{"level":251,"textAlign":32},3,[253],{"text":254,"type":40},"Digitale Touchpoints","h3",{"_uid":257,"text":258,"styling":266,"component":120},"45d54c15-42d2-4dc6-8f7a-2b341392cd20",{"type":30,"attrs":259,"content":260},{"backgroundColor":32},[261],{"type":35,"attrs":262,"content":263},{"textAlign":32},[264],{"text":265,"type":40},"Platziere Deine Werbung auf der Website oder dem Social-Media-Kanal eines Handelsunternehmens. Auf einem Online-Marktplatz wie Amazon. Oder lasse sie in einer Retailer-App ausspielen, z. B. als Produkt-Tipp in direkter Nähe zum POS.","lead",{"_uid":268,"text":269,"seo_tag":255,"component":42,"style_tag":255},"060a8eb0-c17b-4721-ad20-4c50bec9d547",{"type":30,"attrs":270,"content":271},{"backgroundColor":32},[272],{"type":49,"attrs":273,"content":274},{"level":251,"textAlign":32},[275],{"text":276,"type":40},"Stationäre Touchpoints",{"_uid":278,"text":279,"styling":266,"component":120},"f16e5f48-fb54-4b79-b7cd-a63043026478",{"type":30,"attrs":280,"content":281},{"backgroundColor":32},[282],{"type":35,"attrs":283,"content":284},{"textAlign":32},[285,287,290],{"text":286,"type":40},"Präsentiere Deine Marke",{"text":76,"type":40,"marks":288},[289],{"type":74},{"text":291,"type":40},"in Video-Spots auf den Store-Screens oder im Ladenfunk. Retail-Media umfasst auch von Drittanbietern vermarktete Werbeflächen rund um den POS wie Einkaufswagenwerbung.",{"_uid":293,"text":294,"seo_tag":255,"component":42,"style_tag":255},"2f3c3a01-dbb9-426b-ad4f-e6ce9820d77e",{"type":30,"attrs":295,"content":296},{"backgroundColor":32},[297],{"type":49,"attrs":298,"content":299},{"level":251,"textAlign":32},[300],{"text":301,"type":40},"Offsite-Touchpoints",{"_uid":303,"text":304,"styling":266,"component":120},"b2c867c7-ce98-46ef-a890-99158a35d6a6",{"type":30,"attrs":305,"content":306},{"backgroundColor":32},[307],{"type":35,"attrs":308,"content":309},{"textAlign":32},[310],{"text":311,"type":40},"Spiele Deine Werbung in Kanälen außerhalb des Handels wie z. B. Meta-Ads aus – auf Basis der umfassenden Zielgruppen-Daten eines Retailers wie REWE oder Obi (First-Party-Daten).","xl",{"_uid":314,"images":315,"slides":316,"anchor_id":18,"component":333,"spacing_top":18,"spacing_bottom":312},"821773b1-def9-452e-b41c-a0aa21982ffe",[],[317],{"_uid":318,"text":319,"image":327,"subline":331,"component":332},"8aa8fa27-2905-42bb-a0bf-e72f8122d6bd",{"type":30,"attrs":320,"content":321},{"backgroundColor":32},[322],{"type":35,"attrs":323,"content":324},{"textAlign":32},[325],{"text":326,"type":40},"Andrea Lindert, Director Business Development & Innovation",{"id":328,"alt":326,"name":18,"focus":18,"title":18,"source":18,"filename":329,"copyright":18,"fieldtype":151,"meta_data":330,"is_external_url":137},230918759369564,"https://a.storyblok.com/f/290977035499331/1200x765/111d43b3e1/261015_portrait_jk.png",{"alt":326},"\"Bei REINBOLDROST betrachten wir Retail-Media als relevanten & spannenden Baustein des Shopper-Media-Inventars. Setze mit unserer Hilfe auf Medien, die Menschen entlang ihrer Shopper-Journey ansprechen, aktivieren und kommunikativ begleiten – direkt bis an den POS!\"","ImageSlide","ImageSlider",{"_uid":335,"content":336,"anchor_id":18,"component":136,"spacing_top":18,"spacing_bottom":312},"42f08dba-0797-4644-872c-d489dde459c3",[337],{"_uid":338,"icon":123,"link":339,"text":342,"component":134,"variation":135},"61d4dc88-2416-45a4-a504-41ac59a9a08c",{"id":18,"url":340,"email":340,"linktype":341,"fieldtype":127,"cached_url":340},"hello@reinboldrost.de","email","jetzt kontaktieren",{"_uid":344,"content":345,"anchor_id":18,"component":136,"spacing_top":18,"spacing_bottom":312},"cf8618b0-ab3c-4641-9677-5fb8c7b5e3ba",[346,356,437],{"_uid":347,"text":348,"seo_tag":41,"component":42,"style_tag":41},"9314c5c0-33dc-4c14-bbfe-4de9c15606ee",{"type":30,"attrs":349,"content":350},{"backgroundColor":32},[351],{"type":49,"attrs":352,"content":353},{"level":51,"textAlign":32},[354],{"text":355,"type":40},"Das bieten wir als Deine Retail-Media-Agentur",{"_uid":357,"text":358,"styling":35,"component":120},"8f6803ce-a0e4-4ffd-a53c-94f280f2102d",{"type":30,"attrs":359,"content":360},{"backgroundColor":32},[361,379],{"type":35,"attrs":362,"content":363},{"textAlign":32},[364,366,377],{"text":365,"type":40},"Na, vor allem uns selbst! Wir verbinden die beiden Disziplinen ",{"text":367,"type":40,"marks":368},"Shopper-Marketing",[369,375],{"type":370,"attrs":371},"link",{"href":372,"uuid":32,"anchor":32,"target":373,"linktype":374},"https://www.reinboldrost.de/shopper-marketing","_blank","url",{"type":376},"italic",{"text":378,"type":40}," (insbesondere Activation, POS- und Trade-Marketing) und Media-Strategie inklusive Booking:",{"type":84,"content":380},[381,392,415,426],{"type":87,"content":382},[383],{"type":35,"attrs":384,"content":385},{"textAlign":32},[386,390],{"text":387,"type":40,"marks":388},"Expertise im Bereich Shopper-Aktivierung.",[389],{"type":74},{"text":391,"type":40}," Wir wissen, wie wir Kaufentscheidungen befeuern – auch und besonders im FMCG-Bereich.",{"type":87,"content":393},[394],{"type":35,"attrs":395,"content":396},{"textAlign":32},[397,401,403,406,408],{"text":398,"type":40,"marks":399},"Retailer-Know-how. ",[400],{"type":74},{"text":402,"type":40},"Wir verstehen durch die ständige Nähe zum",{"text":76,"type":40,"marks":404},[405],{"type":74},{"text":407,"type":40},"Handel, wie dieser „tickt“ – die entscheidende Voraussetzung, um Deine Marke perfekt in Retailer-Channels zu präsentieren. Dank eigener Experten-Befragungen (RETAILER TALKS) verfügen wir zudem über Insights aus erster Hand. ",{"text":409,"type":40,"marks":410},"Mehr erfahren",[411,414],{"type":370,"attrs":412},{"href":413,"uuid":32,"anchor":32,"target":373,"linktype":374},"https://www.reinboldrost.de/blog/retail-experts",{"type":376},{"type":87,"content":416},[417],{"type":35,"attrs":418,"content":419},{"textAlign":32},[420,424],{"text":421,"type":40,"marks":422},"Media-Expertise.",[423],{"type":74},{"text":425,"type":40}," Wir kennen die Medien und Werbemittel, die Deiner Retail-Media-Kampagne zum Erfolg verhelfen.",{"type":87,"content":427},[428],{"type":35,"attrs":429,"content":430},{"textAlign":32},[431,435],{"text":432,"type":40,"marks":433},"Auswertungskompetenz. ",[434],{"type":74},{"text":436,"type":40},"Wir analysieren für Dich relevante Kennzahlen entlang der Shopper-Journey und des kompletten Funnels – auch hinsichtlich unterschiedlicher kommunikativer Zielsetzungen, von Awareness über Conversion bis zu Loyalty.",{"_uid":438,"icon":439,"link":440,"text":446,"component":134,"variation":135},"2b735fe0-018b-47c9-95d3-eeae5ea4c215","IconUser",{"id":441,"url":18,"linktype":126,"fieldtype":127,"cached_url":442,"story":443},"6d95b78c-6d6b-4bdf-bac0-c5fca8072ec3","leistungen-und-loesungen",{"name":444,"id":445,"uuid":441,"slug":442,"url":442,"full_slug":442,"_stopResolving":132},"Leistungen & Lösungen",156649397311580,"Erfahre mehr über uns ",{"_uid":448,"content":449,"anchor_id":18,"component":136,"spacing_top":18,"spacing_bottom":312},"78695d2e-385f-47b4-8500-c3011942d2ed",[450,460],{"_uid":451,"text":452,"seo_tag":41,"component":42,"style_tag":41},"3c48ae2c-0d91-46eb-81dd-7b8893720343",{"type":30,"attrs":453,"content":454},{"backgroundColor":32},[455],{"type":49,"attrs":456,"content":457},{"level":251,"textAlign":32},[458],{"text":459,"type":40},"Auf der BVDW Market Landscape: REINBOLDROST ",{"_uid":461,"text":462,"styling":35,"component":120},"2b945713-4f12-4b69-95ef-9b2726fa24dc",{"type":30,"attrs":463,"content":464},{"backgroundColor":32},[465],{"type":35,"attrs":466,"content":467},{"textAlign":32},[468,470,477,479,483,485,487,491,493],{"text":469,"type":40},"Die erste umfassende ",{"text":471,"type":40,"marks":472},"Market Landscape",[473,476],{"type":370,"attrs":474},{"href":475,"uuid":32,"anchor":32,"target":373,"linktype":374},"https://www.bvdw.org/news-und-publikationen/bvdw-veroeffentlicht-erste-market-landscape-im-bereich-retail-media-in-deutschland/",{"type":376},{"text":478,"type":40}," vom ",{"text":480,"type":40,"marks":481},"Bundesverband Digitale Wirtschaft (BVDW) e. V.",[482],{"type":74},{"type":484},"hard_break",{"text":486,"type":40},"bildet das ",{"text":488,"type":40,"marks":489},"Retail-Media-Ökosystem in Deutschland",[490],{"type":74},{"text":492,"type":40}," ab – eine Marktübersicht und Hilfestellung zugleich für alle, die im Bereich Retail-Media aktiv sind. Unter den hier aufgeführten Agenturen mit dabei: ",{"text":494,"type":40,"marks":495},"wir! Die Retail-Media-Agentur und das BVDW-Mitglied REINBOLDROST.",[496],{"type":74},{"_uid":498,"images":499,"slides":505,"anchor_id":18,"component":333,"spacing_top":18,"spacing_bottom":312},"e80fd80b-cf66-4b7d-a7ee-8f06b0a3b53c",[500],{"id":501,"alt":502,"name":18,"focus":18,"title":18,"source":502,"filename":503,"copyright":18,"fieldtype":151,"meta_data":504},230894354657677,"Quelle: www.bvdw.org/news-und-publikationen/bvdw-veroeffentlicht-erste-market-landscape-im-bereich-retail-media-in-deutschland/","https://a.storyblok.com/f/290977035499331/1200x675/f1a7599b32/bvdw-market-landscape-retail-media.png",{"alt":502,"title":18,"source":502,"copyright":18},[],{"_uid":507,"content":508,"anchor_id":18,"component":136,"spacing_top":18,"spacing_bottom":18},"dd272901-8bb4-4e05-9cb1-d0ce2f0f92e6",[509,519,533],{"_uid":510,"text":511,"seo_tag":41,"component":42,"style_tag":41},"8647b2df-8c8b-4a04-8f7e-ecf1060f1fd1",{"type":30,"attrs":512,"content":513},{"backgroundColor":32},[514],{"type":49,"attrs":515,"content":516},{"level":51,"textAlign":32},[517],{"text":518,"type":40},"Erfolg spricht für sich:  unsere Cases",{"_uid":520,"text":521,"seo_tag":255,"component":42,"style_tag":255},"e98f5a39-6ee8-4e0f-8da9-0cc8891b9b82",{"type":30,"attrs":522,"content":523},{"backgroundColor":32},[524],{"type":49,"attrs":525,"content":526},{"level":51,"textAlign":32},[527,529],{"text":528,"type":40},"Retail-Media-",{"text":530,"type":40,"marks":531},"Booster Eleplant",[532],{"type":376},{"_uid":534,"text":535,"styling":266,"component":120},"b5764455-c423-49cb-b00e-29e111cf1541",{"type":30,"attrs":536,"content":537},{"backgroundColor":32},[538],{"type":35,"attrs":539,"content":540},{"textAlign":32},[541,543,544],{"text":542,"type":40},"Et voilà: der REWE-Produkttest. ",{"type":484},{"text":545,"type":40},"Eleplant, die pflanzliche Butter-Alternative im Test.",{"_uid":547,"images":548,"slides":554,"anchor_id":18,"component":333,"spacing_top":18,"spacing_bottom":312},"e0baf715-8e06-4d1d-a3c7-bd9e2ac7b243",[549],{"id":550,"alt":551,"name":18,"focus":18,"title":18,"source":18,"filename":552,"copyright":115,"fieldtype":151,"meta_data":553},230913926130054,"Eleplant Butter Alternative auf der REWE App","https://a.storyblok.com/f/290977035499331/1200x675/5971caa3c0/eleplant-butter-alternative.png",{"alt":551,"copyright":115},[],{"_uid":556,"content":557,"anchor_id":18,"component":136,"spacing_top":18,"spacing_bottom":312},"b2002325-3dd5-40ed-a957-11967ddba154",[558],{"_uid":559,"text":560,"styling":266,"component":120},"f10650f1-bc5b-4a2e-8ef9-2c906258789a",{"type":30,"attrs":561,"content":562},{"backgroundColor":32},[563],{"type":84,"content":564},[565,576,596,607,618],{"type":87,"content":566},[567],{"type":35,"attrs":568,"content":569},{"textAlign":32},[570,574],{"text":571,"type":40,"marks":572},"Die Mission.",[573],{"type":74},{"text":575,"type":40}," Booster für exklusiven Produkt- und Markenlaunch bei REWE.",{"type":87,"content":577},[578],{"type":35,"attrs":579,"content":580},{"textAlign":32},[581,585,587,588,590,591,593,594],{"text":582,"type":40,"marks":583},"Die Challenge.",[584],{"type":74},{"text":586,"type":40}," Einige Trial-Hürden beim Shopper …",{"type":484},{"text":589,"type":40},"- Hochpreisigkeit im brisanten wirtschaftlichen Umfeld.",{"type":484},{"text":592,"type":40},"- Nischige Kategorie der Butterersatzprodukte.",{"type":484},{"text":595,"type":40},"- POS-Kommunikation am Kühlregal limitiert.",{"type":87,"content":597},[598],{"type":35,"attrs":599,"content":600},{"textAlign":32},[601,605],{"text":602,"type":40,"marks":603},"Der Insight. ",[604],{"type":74},{"text":606,"type":40},"In Pre-Tests hat das Produkt hinsichtlich Funktionalität \u2028und vor allem Geschmack überzeugt.",{"type":87,"content":608},[609],{"type":35,"attrs":610,"content":611},{"textAlign":32},[612,616],{"text":613,"type":40,"marks":614},"Die Strategie. ",[615],{"type":74},{"text":617,"type":40},"Wir adressieren Shopper, die aktiv Lust haben, das neue Produkt zu testen und die gleich doppelt als Influencer funktionieren: 1. weitere Shopper (WoM), 2. REWE.",{"type":87,"content":619},[620],{"type":35,"attrs":621,"content":622},{"textAlign":32},[623,627,629,630,632,633,635,636,638,639],{"text":624,"type":40,"marks":625},"Die Umsetzung.",[626],{"type":74},{"text":628,"type":40}," Der REWE-Produkttest, ein Free-Trial in der Test-Community.",{"type":484},{"text":631,"type":40},"- Community mit hohem Fit vegan/ vegetarisch/ offen & neugierig",{"type":484},{"text":634,"type":40},"- Free-Trial via 100 %-Coupon, Einlösung im nächsten REWE-Markt",{"type":484},{"text":637,"type":40},"- Teilen der Erfahrungen in Social Media (owned + earned), \u2028Kommunikation Testverlauf im Newsletter, …",{"type":484},{"text":640,"type":40},"- UND: Nutzung Testergebnis-Siegel in anschließender HZ-Anzeige",{"_uid":642,"content":643,"anchor_id":18,"component":136,"spacing_top":18,"spacing_bottom":18},"86dc1e7e-be85-4297-b1ac-2aada064ddf2",[644,657],{"_uid":645,"text":646,"seo_tag":255,"component":42,"style_tag":255},"01408032-d323-49b8-8fc8-e68792909784",{"type":30,"attrs":647,"content":648},{"backgroundColor":32},[649],{"type":49,"attrs":650,"content":651},{"level":51,"textAlign":32},[652,653],{"text":528,"type":40},{"text":654,"type":40,"marks":655},"Booster Lorenz",[656],{"type":376},{"_uid":658,"text":659,"styling":35,"component":120},"833198da-7afe-44f2-86e4-5a89b9f74720",{"type":30,"attrs":660,"content":661},{"backgroundColor":32},[662],{"type":35,"attrs":663,"content":664},{"textAlign":32},[665],{"text":666,"type":40},"„O´SNACKT IS!“ – Die neue Oktoberfest-Kategorie\u2028 in Deutschlands beliebtester Einkaufs-App Bring.",{"_uid":668,"images":669,"slides":675,"anchor_id":18,"component":333,"spacing_top":18,"spacing_bottom":312},"abce6d2f-f2cb-4a78-9b7f-656bb67cb220",[670],{"id":671,"alt":672,"name":18,"focus":18,"title":18,"source":18,"filename":673,"copyright":115,"fieldtype":151,"meta_data":674},230916291119727,"Retail Media Lorenz Snacktober","https://a.storyblok.com/f/290977035499331/1200x675/181d5ce594/retail-media-booster-lorenz.png",{"alt":672,"copyright":115},[],{"_uid":677,"content":678,"anchor_id":18,"component":136,"spacing_top":18,"spacing_bottom":312},"ac18fafb-9467-40de-9e1b-aa10b4289e20",[679],{"_uid":680,"text":681,"styling":266,"component":120},"50786d61-b986-43e7-a1ca-8362c238b7b2",{"type":30,"attrs":682,"content":683},{"backgroundColor":32},[684],{"type":84,"content":685},[686,696,715,734,744],{"type":87,"content":687},[688],{"type":35,"attrs":689,"content":690},{"textAlign":32},[691,694],{"text":571,"type":40,"marks":692},[693],{"type":74},{"text":695,"type":40}," Die komplette Lorenz-Snackwelt zur Snack-Occasion Oktoberfest ins Relevant-Set der Shopper bringen und Kaufimpulse setzen.",{"type":87,"content":697},[698],{"type":35,"attrs":699,"content":700},{"textAlign":32},[701,704,706,707,709,710,712,713],{"text":582,"type":40,"marks":702},[703],{"type":74},{"text":705,"type":40}," Impuls-Geschäft ist intensiv von Sichtbarkeit getrieben …",{"type":484},{"text":708,"type":40},"- Im per se bunten Regal schwierig.",{"type":484},{"text":711,"type":40},"- Zweitplatzierung eher punktuell und hart umkämpft. Ergo: Wir benötigen zusätzliche Sichtbarkeit …",{"type":484},{"text":714,"type":40},"- jenseits vom POS und ohne Impuls-Verlust.",{"type":87,"content":716},[717],{"type":35,"attrs":718,"content":719},{"textAlign":32},[720,723,725,732],{"text":602,"type":40,"marks":721},[722],{"type":74},{"text":724,"type":40},"Occasion „Oktoberfest“ bietet ",{"text":726,"type":40,"marks":727},"Impuls-Potenzial",[728],{"type":729,"attrs":730},"textStyle",{"color":731},"#222E39",{"text":733,"type":40}," bereits in der Planung des Party-Einkaufes.",{"type":87,"content":735},[736],{"type":35,"attrs":737,"content":738},{"textAlign":32},[739,742],{"text":613,"type":40,"marks":740},[741],{"type":74},{"text":743,"type":40},"Zur richtigen Zeit am richtigen Ort. Die gemeinsame Einkaufsplanung mit Familie und Freunden. Und dazu mit der passenden Kommunikation.",{"type":87,"content":745},[746],{"type":35,"attrs":747,"content":748},{"textAlign":32},[749,752,754,755,757,758],{"text":624,"type":40,"marks":750},[751],{"type":74},{"text":753,"type":40}," Platzierung in der Bring!-App:",{"type":484},{"text":756,"type":40},"- Sponsored Category: Initiierung und Sponsoring der kompletten Produkt-Kategorie „O´SNACKT IS!“ inklusive 6 Sponsored Products.",{"type":484},{"text":759,"type":40},"- Sponsored Products: Native Integration in die Bring!-Suche auf Basis von produkt-relevanten Keywords (bspw. „Obazda“ und „Aperol“).",{"_uid":761,"content":762,"anchor_id":18,"component":136,"spacing_top":18,"spacing_bottom":312},"a6d3083c-bb92-49ee-acc4-edb5245219ce",[763,775],{"_uid":764,"text":765,"styling":266,"component":120},"e896c65d-c9d4-4d0c-b4fc-63211e7f1873",{"type":30,"attrs":766,"content":767},{"backgroundColor":32},[768],{"type":35,"attrs":769,"content":770},{"textAlign":32},[771],{"text":772,"type":40,"marks":773},"Der beste Zeitpunkt, Deine Marke mit Unterstützung einer kompetenten Retail-Media-Agentur nach vorne zu bringen war gestern. Der zweitbeste ist heute!",[774],{"type":74},{"_uid":776,"icon":123,"link":777,"text":778,"component":134,"variation":135},"cfd57848-b6d5-4811-9b72-b604fcb0ba7d",{"id":18,"url":340,"email":340,"linktype":341,"fieldtype":127,"cached_url":340},"Termin vereinbaren",{"_uid":780,"content":781,"anchor_id":18,"component":136,"spacing_top":18,"spacing_bottom":312},"af82613d-4c1b-4f40-9cb1-4e43fc0a807e",[782,792,860],{"_uid":783,"text":784,"seo_tag":41,"component":42,"style_tag":41},"1c550056-b3e4-4b7c-971a-cc54cac46902",{"type":30,"attrs":785,"content":786},{"backgroundColor":32},[787],{"type":49,"attrs":788,"content":789},{"level":251,"textAlign":32},[790],{"text":791,"type":40},"Wie profitiert meine Marke von einer Retail-Media-Agentur?",{"_uid":793,"text":794,"styling":35,"component":120},"9f97f35c-e1ed-406a-aa48-1f67e87f4f76",{"type":30,"attrs":795,"content":796},{"backgroundColor":32},[797,802,853],{"type":35,"attrs":798,"content":799},{"textAlign":32},[800],{"text":801,"type":40},"Deine Brand soll mithilfe von Retail-Media voll durchstarten? Eine gute Entscheidung! Dabei solltest Du unbedingt auf den Support von echten Retail-Media-Profis setzen:",{"type":84,"content":803},[804,815,835],{"type":87,"content":805},[806],{"type":35,"attrs":807,"content":808},{"textAlign":32},[809,813],{"text":810,"type":40,"marks":811},"Ideale Platzierung. ",[812],{"type":74},{"text":814,"type":40},"Im unmittelbaren Shopping-Umfeld erzielt Deine Marke durch neue Touchpoints direkten Impact.",{"type":87,"content":816},[817],{"type":35,"attrs":818,"content":819},{"textAlign":32},[820,824,826,833],{"text":821,"type":40,"marks":822},"Verstärkte Präsenz.",[823],{"type":74},{"text":825,"type":40}," Im ",{"text":827,"type":40,"marks":828},"FMCG-Marketing",[829,832],{"type":370,"attrs":830},{"href":831,"uuid":32,"anchor":32,"target":373,"linktype":374},"https://www.reinboldrost.de/fmcg-marketing",{"type":376},{"text":834,"type":40}," ist der Lower-Funnel medial derzeit noch wenig geprägt – Deine ultimative Chance zum Erzielen einer hohen Aufmerksamkeitsstärke.",{"type":87,"content":836},[837],{"type":35,"attrs":838,"content":839},{"textAlign":32},[840,844,846,851],{"text":841,"type":40,"marks":842},"Stärkung der Marke.",[843],{"type":74},{"text":845,"type":40}," Gerade kleinere Marken mit geringerer vertrieblicher Schlagkraft haben die Möglichkeit, sich zu profilieren – unabhängig von Vertriebsgesprächen und ",{"text":847,"type":40,"marks":848},"Einkaufsverhandlungen",[849],{"type":729,"attrs":850},{"color":731},{"text":852,"type":40},".",{"type":35,"attrs":854,"content":855},{"textAlign":32},[856],{"text":857,"type":40,"marks":858},"Die passende Retail-Media-Agentur hilft Dir, die Channels und Plattformen des Handels bestmöglich für Deine Marke und Dein FMCG-Marketing zu nutzen.",[859],{"type":74},{"_uid":861,"icon":123,"link":862,"text":863,"component":134,"variation":135},"de3ca6e8-dff5-4a29-9c9e-25f41bac2803",{"id":18,"url":340,"email":340,"linktype":341,"fieldtype":127,"cached_url":340},"Individuell beraten lassen",{"_uid":865,"content":866,"anchor_id":18,"component":136,"spacing_top":18,"spacing_bottom":312},"060ab2a6-22d8-4158-940d-92d52db29a3f",[867,877],{"_uid":868,"text":869,"seo_tag":41,"component":42,"style_tag":41},"7214216b-10f7-4da1-a179-e09742125b4e",{"type":30,"attrs":870,"content":871},{"backgroundColor":32},[872],{"type":49,"attrs":873,"content":874},{"level":51,"textAlign":32},[875],{"text":876,"type":40},"Wodurch punktet Retail-Media gegenüber anderen Maßnahmen?",{"_uid":878,"text":879,"styling":35,"component":120},"98c5e8db-e39a-4d0d-9239-27a296d103c4",{"type":30,"attrs":880,"content":881},{"backgroundColor":32},[882,887,944],{"type":35,"attrs":883,"content":884},{"textAlign":32},[885],{"text":886,"type":40},"Jede Shopper-Marketing-Disziplin hat andere Stärken. So zeichnet sich auch Retail-Media durch spezielle Vorteile aus, die es hochattraktiv für Deine Brand machen können – gerade im FMCG-Bereich:",{"type":84,"content":888},[889,900,911,922,933],{"type":87,"content":890},[891],{"type":35,"attrs":892,"content":893},{"textAlign":32},[894,898],{"text":895,"type":40,"marks":896},"Hohe Kaufbereitschaft. ",[897],{"type":74},{"text":899,"type":40},"Schalte Deine Werbung dort, wo sie nicht als störend wahrgenommen wird und die Zielgruppe offen für einen Kauf ist.",{"type":87,"content":901},[902],{"type":35,"attrs":903,"content":904},{"textAlign":32},[905,909],{"text":906,"type":40,"marks":907},"Direkt am Einkaufsort. ",[908],{"type":74},{"text":910,"type":40},"Setze Impulse beim Einkaufsakt – ob im stationären Handel oder im Onlineshop.",{"type":87,"content":912},[913],{"type":35,"attrs":914,"content":915},{"textAlign":32},[916,920],{"text":917,"type":40,"marks":918},"Maximale Effektivität. ",[919],{"type":74},{"text":921,"type":40},"Profitiere von einer hohen Reichweite und gewinne die Aufmerksamkeit in einer ansonsten weitgehend gesättigten & überfrachteten Werbelandschaft.",{"type":87,"content":923},[924],{"type":35,"attrs":925,"content":926},{"textAlign":32},[927,931],{"text":928,"type":40,"marks":929},"Präzise Adressierbarkeit. ",[930],{"type":74},{"text":932,"type":40},"Erreiche Deine Zielgruppe punktgenau – durch die Ausspielung Deiner Werbung auf Basis von First-Party-Zielgruppendaten echter Shopper.",{"type":87,"content":934},[935],{"type":35,"attrs":936,"content":937},{"textAlign":32},[938,942],{"text":939,"type":40,"marks":940},"Exakte Messbarkeit. ",[941],{"type":74},{"text":943,"type":40},"Bewerte den Erfolg und die Wirtschaftlichkeit Deiner Werbemaßnahmen anhand der genauen Umsatz- und Absatzzahlen. Denn diese sind im Ökosystem des Retailers (in Korrelation zu den Kassendaten) hinterlegt und für Dich einsehbar.",{"type":35,"attrs":945,"content":946},{"textAlign":32},[947,951,957],{"text":948,"type":40,"marks":949},"Der Mix macht’s: Die maximale Wirkung entfaltet Retail-Media im Zusammenspiel ",[950],{"type":74},{"text":952,"type":40,"marks":953},"aus sorgfältig aufeinander abgestimmten Shopper-Marketing-Aktivitäten",[954,956],{"type":729,"attrs":955},{"color":731},{"type":74},{"text":958,"type":40,"marks":959},"! Eine echte Chance – vor allem im FMCG-Bereich, wo die Komplexität der Shopper-Journeys besonders hoch ist.",[960],{"type":74},{"_uid":962,"content":963,"anchor_id":18,"component":136,"spacing_top":18,"spacing_bottom":312},"2cc317e5-1029-4f87-9b4a-c8343c4f10e6",[964,974,1025],{"_uid":965,"text":966,"seo_tag":41,"component":42,"style_tag":41},"90056ae9-2b23-480c-a8b1-0dd1d0c2c1c1",{"type":30,"attrs":967,"content":968},{"backgroundColor":32},[969],{"type":49,"attrs":970,"content":971},{"level":51,"textAlign":32},[972],{"text":973,"type":40},"Wann und wo wird Retail-Media von Deiner Retail-Media-Agentur eingesetzt?",{"_uid":975,"text":976,"styling":35,"component":120},"8e44dffa-adb3-495d-87e0-49d487815fc5",{"type":30,"attrs":977,"content":978},{"backgroundColor":32},[979,984,1013],{"type":35,"attrs":980,"content":981},{"textAlign":32},[982],{"text":983,"type":40},"Wo sollen wir da anfangen und aufhören? Die Einsatzfelder von Retail-Media sind so vielfältig wie das Sortiment eines gut sortierten Retailers:",{"type":84,"content":985},[986,997],{"type":87,"content":987},[988],{"type":35,"attrs":989,"content":990},{"textAlign":32},[991,995],{"text":992,"type":40,"marks":993},"Über den gesamten Funnel hinweg.",[994],{"type":74},{"text":996,"type":40}," Bei guter Planung ist Deine Marke stets präsent – vom Upper-Funnel (z. B. über Co-branded Social-Media-Kampagnen) über den Mid-Funnel (über Onsite-Display-Ads) bis zum Lower-Funnel (beispielsweise über Sponsored-Product-Ads oder co-branded Händler-Gewinnspiele mit Kassenbon-Upload).",{"type":87,"content":998},[999],{"type":35,"attrs":1000,"content":1001},{"textAlign":32},[1002,1006,1008,1011],{"text":1003,"type":40,"marks":1004},"Händlerspezifische oder händlerübergreifende Ausrichtung. ",[1005],{"type":74},{"text":1007,"type":40},"Ergänze",{"text":76,"type":40,"marks":1009},[1010],{"type":74},{"text":1012,"type":40},"Deine klassischen Werbemedien durch speziell auf den Retailer zugeschnittene Formate – ob in Form von Display-Kampagnen oder Ambient-Media.",{"type":35,"attrs":1014,"content":1015},{"textAlign":32},[1016,1020],{"text":1017,"type":40,"marks":1018},"Retail-Media kann überall eine Rolle spielen – von Awareness über Brand Lift bis zu Rotations-Kampagnen. Deine individuelle Zielsetzung bestimmt über Zeitpunkt und Einsatzfelder: Als fachkundige Retail-Media-Agentur und ",[1019],{"type":74},{"text":1021,"type":40,"marks":1022},"FMCG-Profi beraten wir Dich hierzu gern!",[1023,1024],{"type":74},{"type":376},{"_uid":1026,"icon":123,"link":1027,"text":1028,"component":134,"variation":135},"9889d697-a578-44ae-bee0-c7051014abe1",{"id":18,"url":340,"email":340,"linktype":341,"fieldtype":127,"cached_url":340},"Lass dich von uns beraten",{"_uid":1030,"images":1031,"slides":1038,"anchor_id":18,"component":333,"spacing_top":18,"spacing_bottom":312},"9a81cf02-38bd-4d7e-9f00-263a02c4a990",[1032],{"id":1033,"alt":1034,"name":18,"focus":18,"title":18,"source":18,"filename":1035,"copyright":115,"fieldtype":151,"meta_data":1036},230920460278804,"Funnel von High über Mid bis Low Funnel mit Phasen von Awareness bis Thank You.","https://a.storyblok.com/f/290977035499331/1200x675/8cf64063de/261013_seo_artikel_retail_media_jk_neues_format.jpg",{"alt":1034,"size":1037,"title":18,"source":18,"copyright":115},"1200x675",[],{"_uid":1040,"content":1041,"anchor_id":18,"component":136,"spacing_top":18,"spacing_bottom":312},"233687ac-d420-4473-ad2f-12042ddd06ce",[1042,1052,1124],{"_uid":1043,"text":1044,"seo_tag":41,"component":42,"style_tag":41},"41e37db8-351e-4a2a-b00e-0574de945180",{"type":30,"attrs":1045,"content":1046},{"backgroundColor":32},[1047],{"type":49,"attrs":1048,"content":1049},{"level":51,"textAlign":32},[1050],{"text":1051,"type":40},"Was macht eine erfolgreiche Retail-Media-Kampagne aus?",{"_uid":1053,"text":1054,"styling":35,"component":120},"05701cc8-2ae5-412e-9dc3-5d23cfe56905",{"type":30,"attrs":1055,"content":1056},{"backgroundColor":32},[1057,1062,1117],{"type":35,"attrs":1058,"content":1059},{"textAlign":32},[1060],{"text":1061,"type":40},"Hier unsere Top-5 der Erfolgsparameter für eine herausragende Retail-Media-Kampagne:",{"type":84,"content":1063},[1064,1075,1086,1097,1108],{"type":87,"content":1065},[1066],{"type":35,"attrs":1067,"content":1068},{"textAlign":32},[1069,1073],{"text":1070,"type":40,"marks":1071},"Auswahl der relevanten Medien ",[1072],{"type":74},{"text":1074,"type":40},"auf Basis der Zielstellung.",{"type":87,"content":1076},[1077],{"type":35,"attrs":1078,"content":1079},{"textAlign":32},[1080,1084],{"text":1081,"type":40,"marks":1082},"Nahtlose Integration ",[1083],{"type":74},{"text":1085,"type":40},"des Retail-Media-Inventars in Markenkommunikation und Kampagnen.",{"type":87,"content":1087},[1088],{"type":35,"attrs":1089,"content":1090},{"textAlign":32},[1091,1093],{"text":1092,"type":40},"Etablierung einer ",{"text":1094,"type":40,"marks":1095},"klaren, sinnvollen und nachvollziehbaren KPI-Struktur.",[1096],{"type":74},{"type":87,"content":1098},[1099],{"type":35,"attrs":1100,"content":1101},{"textAlign":32},[1102,1106],{"text":1103,"type":40,"marks":1104},"Sinnvolles Match ",[1105],{"type":74},{"text":1107,"type":40},"von Content und Medium.",{"type":87,"content":1109},[1110],{"type":35,"attrs":1111,"content":1112},{"textAlign":32},[1113],{"text":1114,"type":40,"marks":1115},"Präzise Zielgruppenansprache.",[1116],{"type":74},{"type":35,"attrs":1118,"content":1119},{"textAlign":32},[1120],{"text":1121,"type":40,"marks":1122},"Mit der richtigen Retail-Media-Agentur wird Deine Kampagne zum Erfolgstreiber.",[1123],{"type":74},{"_uid":1125,"icon":123,"link":1126,"text":1127,"component":134,"variation":135},"11755846-b2e2-4d95-87db-1ebda5dced43",{"id":18,"url":340,"email":340,"linktype":341,"fieldtype":127,"cached_url":340},"Wir sollten unbedingt mal sprechen","white",{"_uid":1130,"blocks":1131,"animated":137,"alignment":207,"component":139,"spacing_top":208,"spacing_bottom":208,"background_color":141,"centered_on_mobile":137},"2aacc2e0-ef88-4af5-8fee-4904c25432cb",[1132],{"_uid":1133,"content":1134,"anchor_id":18,"component":136,"spacing_top":18,"spacing_bottom":18},"5627a3bf-ad0b-41a3-8775-2a445a215a3d",[1135,1145,1155],{"_uid":1136,"text":1137,"seo_tag":41,"component":42,"style_tag":41},"e6b9e035-6d92-4e98-8684-476ccbb7de7f",{"type":30,"attrs":1138,"content":1139},{"backgroundColor":32},[1140],{"type":49,"attrs":1141,"content":1142},{"level":51,"textAlign":32},[1143],{"text":1144,"type":40},"Warum ist REINBOLDROST die richtige Retail-Media-Agentur für mich?",{"_uid":1146,"text":1147,"styling":35,"component":120},"48d70029-3e42-49b3-b833-f56f781ff9ce",{"type":30,"attrs":1148,"content":1149},{"backgroundColor":32},[1150],{"type":35,"attrs":1151,"content":1152},{"textAlign":32},[1153],{"text":1154,"type":40},"Weil wir Deine Shopper-Marketing-Agentur und Dein Media-Dienstleister in einem sind – übrigens nicht nur in puncto Retail-Media. Wir denken Shopper-Media einschließlich Retail-Media als elementaren Baustein und mit viel Know-how rund ums FMCG-Marketing. Und bringen Deine Werbung dorthin, wo sie maximal wirkt: ins werbliche Umfeld des Handels. Sprechen wir dazu!",{"_uid":1156,"icon":123,"link":1157,"text":1158,"component":134,"variation":135},"fbdb2a48-66d4-4328-aede-c2a1a7c60d6f",{"id":18,"url":18,"linktype":126,"fieldtype":127,"cached_url":18},"Kontaktiere uns ",[1160],{"_uid":1161,"text":7,"assets":1162,"component":1170},"eb80dccd-2e2f-40ba-8880-b875a375861c",[1163],{"id":1164,"alt":1165,"name":18,"focus":18,"title":18,"source":1166,"filename":1167,"copyright":115,"fieldtype":151,"meta_data":1168},231320108739942,"Mann zeigt auf einen digitalen Werbebildschirm im Supermarkt mit „Frisch. Regional. Lecker.“","KI","https://a.storyblok.com/f/290977035499331/6963x3921/dfbaf22275/header_seo_ki_retail-media-agentur.png",{"alt":1165,"size":1169,"title":18,"source":1166,"copyright":115},"6963x3921","Hero",{},"Page","{\n  \"@context\": \"https://schema.org\",\n  \"@graph\": [\n    {\n      \"@type\": \"WebPage\",\n      \"name\": \"Retail-Media-Agentur – REINBOLDROST\",\n      \"url\": \"https://www.reinboldrost.de/retail-media-agentur\",\n      \"description\": \"REINBOLDROST ist Deine Retail-Media-Agentur für Shopper-Aktivierung im Handelsumfeld. Wir kombinieren Shopper-Marketing, Retail-Media-Strategie und FMCG-Know-how, um Deine Marke dort zu platzieren, wo Kaufentscheidungen fallen – entlang der gesamten Shopper-Journey.\"\n    },\n    {\n      \"@type\": \"Service\",\n      \"name\": \"Retail Media Strategie & Umsetzung\",\n      \"provider\": {\n        \"@type\": \"Organization\",\n        \"name\": \"REINBOLDROST GmbH & Co. KG\"\n      },\n      \"serviceType\": \"Retail Media\",\n      \"description\": \"REINBOLDROST bietet strategische Beratung, Planung und Umsetzung von Retail-Media-Kampagnen für FMCG-Marken. Dazu gehören Touchpoints entlang des gesamten Funnels – ob In-Store-Screens für mehr Awareness oder Promotions direkt am Regal für eine stärkere Conversion. Ziel ist maximale Sichtbarkeit und aktivierende Markenkommunikation am Ort der Kaufentscheidung.\"\n    },\n    {\n      \"@type\": \"FAQPage\",\n      \"mainEntity\": [\n        {\n          \"@type\": \"Question\",\n          \"name\": \"Wie kann ich meine Werbung im Handel platzieren?\",\n          \"acceptedAnswer\": {\n            \"@type\": \"Answer\",\n            \"text\": \"Mit einer Retail-Media-Agentur! Sie entwickelt und bucht Werbemaßnahmen im Umfeld des Handels: onsite, offsite und instore. Ziel ist es, Kaufimpulse dort auszulösen, wo Shopper besonders aufnahmebereit sind: direkt vor oder während der Kaufentscheidung.\"\n          }\n        },\n        {\n          \"@type\": \"Question\",\n          \"name\": \"Wo kommt Retail-Media zum Einsatz?\",\n          \"acceptedAnswer\": {\n            \"@type\": \"Answer\",\n            \"text\": \"An digitalen, stationären und offsite Touchpoints: z. B. in Retailer-Apps, auf Store-Screens, Einkaufswagen oder durch Meta-Ads mit First-Party-Daten.\"\n          }\n        },\n        {\n          \"@type\": \"Question\",\n          \"name\": \"Was bringt Retail-Media für meine Marke?\",\n          \"acceptedAnswer\": {\n            \"@type\": \"Answer\",\n            \"text\": \"Höhere Sichtbarkeit, gezielte Zielgruppenansprache und direkte Kaufaktivierung – besonders wirksam im FMCG-Bereich mit kurzen Entscheidungswegen.\"\n          }\n        },\n        {\n          \"@type\": \"Question\",\n          \"name\": \"Wie integriert sich Retail-Media in eine FMCG-Markenstrategie?\",\n          \"acceptedAnswer\": {\n            \"@type\": \"Answer\",\n            \"text\": \"Retail Media ist relevanter Bestandteil des Shopper-Marketings. Entlang des gesamten Funnels (Upper-, Mid- & Lower-Funnel) ermöglicht es Kaufanreize und Differenzierung – besonders relevant für schnell drehende Produkte mit hoher Impulsabhängigkeit.\"\n          }\n        },\n        {\n          \"@type\": \"Question\",\n          \"name\": \"Welche Rolle spielen Retailer-Daten in Retail-Media-Kampagnen?\",\n          \"acceptedAnswer\": {\n            \"@type\": \"Answer\",\n            \"text\": \"Retailer ermöglichen die präzise Zielgruppenansprache durch First-Party-Daten wie Kaufverhalten, Warenkorbstruktur oder Kundenfrequenz – ein klarer Vorteil gegenüber Third-Party-Daten.\"\n          }\n        },\n        {\n          \"@type\": \"Question\",\n          \"name\": \"Was ist der Unterschied zwischen Onsite-, Offsite- und In-Store-Retail-Media?\",\n          \"acceptedAnswer\": {\n            \"@type\": \"Answer\",\n            \"text\": \"Onsite: Werbung innerhalb der Plattform des Retailers (Website, App)\\n\\nOffsite: Ausspielung außerhalb – z. B. Social Media – aber basierend auf Retailer-Daten\\n\\nIn-Store: Werbemedien im physischen Handel wie Screens, Plakate oder Audiospots\"\n          }\n        },\n        {\n          \"@type\": \"Question\",\n          \"name\": \"Wie fügt sich REINBOLDROST in die Retail-Media-Landschaft ein?\",\n          \"acceptedAnswer\": {\n            \"@type\": \"Answer\",\n            \"text\": \"Als BVDW-gelistete Spezialagentur mit Fokus auf FMCG kombiniert REINBOLDROST Shopper-Kompetenz mit Retailer-Erfahrung und Media-Planung – ein uniques Lösungsportfolio.\"\n          }\n        }\n      ]\n    }\n  ]\n}\n","retail-media-agentur",-150,[],195543315312312,"d410228c-b893-4ec1-b441-6ec97e8d4ef1","2026-11-09T10:06:21.145Z",[],1794324829,[],[1184,1185],{"name":444,"id":445,"uuid":441,"slug":442,"url":442,"full_slug":442},{"name":130,"id":131,"uuid":125,"slug":128,"url":128,"full_slug":128},[1187,1194,1200,1205,1211,1217,1223,1229,1235,1241,1246,1252,1258,1264,1269,1276,1282,1288,1295,1302],{"id":191,"alt":18,"content_length":1188,"content_type":1189,"copyright":18,"created_at":1190,"deleted_at":32,"focus":18,"is_private":137,"title":18,"updated_at":1191,"s3_filename":1192,"meta_data":1193},8009,"image/png","2026-08-11T11:32:19.971Z","2026-08-11T11:32:21.771Z","f/290977035499331/301x151/027d9379fd/00_rr_logos_300x150px_frieslandcampina.png",{"size":153},{"id":149,"alt":18,"content_length":1195,"content_type":1189,"copyright":18,"created_at":1196,"deleted_at":32,"focus":18,"is_private":137,"title":18,"updated_at":1197,"s3_filename":1198,"meta_data":1199},3590,"2026-08-11T11:32:19.979Z","2026-08-11T11:32:21.691Z","f/290977035499331/301x151/c77cf35001/00_rr_logos_300x150px_sodastream.png",{"size":153},{"id":175,"alt":18,"content_length":1201,"content_type":1189,"copyright":18,"created_at":1196,"deleted_at":32,"focus":18,"is_private":137,"title":18,"updated_at":1202,"s3_filename":1203,"meta_data":1204},6712,"2026-08-11T11:32:22.141Z","f/290977035499331/301x151/b5a79baebb/00_rr_logos_300x150px_kiri.png",{"size":153},{"id":167,"alt":18,"content_length":1206,"content_type":1189,"copyright":18,"created_at":1207,"deleted_at":32,"focus":18,"is_private":137,"title":18,"updated_at":1208,"s3_filename":1209,"meta_data":1210},4591,"2026-08-11T11:32:19.989Z","2026-08-11T11:32:21.984Z","f/290977035499331/301x151/8589d63aac/00_rr_logos_300x150px_marstall.png",{"size":153},{"id":163,"alt":18,"content_length":1212,"content_type":1189,"copyright":18,"created_at":1213,"deleted_at":32,"focus":18,"is_private":137,"title":18,"updated_at":1214,"s3_filename":1215,"meta_data":1216},7120,"2026-08-11T11:32:19.988Z","2026-08-11T11:32:22.139Z","f/290977035499331/301x151/867a8b3d81/00_rr_logos_300x150px_arla.png",{"size":153},{"id":187,"alt":18,"content_length":1218,"content_type":1189,"copyright":18,"created_at":1219,"deleted_at":32,"focus":18,"is_private":137,"title":18,"updated_at":1220,"s3_filename":1221,"meta_data":1222},6586,"2026-08-11T11:32:19.972Z","2026-08-11T11:32:22.536Z","f/290977035499331/301x151/84cdb8899c/00_rr_logos_300x150px_babybel.png",{"size":153},{"id":171,"alt":18,"content_length":1224,"content_type":1189,"copyright":18,"created_at":1225,"deleted_at":32,"focus":18,"is_private":137,"title":18,"updated_at":1226,"s3_filename":1227,"meta_data":1228},4041,"2026-08-11T11:32:19.991Z","2026-08-11T11:32:21.803Z","f/290977035499331/301x151/63bbd825ab/00_rr_logos_300x150px_mentos.png",{"size":153},{"id":195,"alt":18,"content_length":1230,"content_type":1189,"copyright":18,"created_at":1231,"deleted_at":32,"focus":18,"is_private":137,"title":18,"updated_at":1232,"s3_filename":1233,"meta_data":1234},8813,"2026-08-11T11:32:19.970Z","2026-08-11T11:32:21.823Z","f/290977035499331/301x151/a2059bee14/00_rr_logos_300x150px_vitacola.png",{"size":153},{"id":203,"alt":18,"content_length":1236,"content_type":1189,"copyright":18,"created_at":1237,"deleted_at":32,"focus":18,"is_private":137,"title":18,"updated_at":1238,"s3_filename":1239,"meta_data":1240},5708,"2026-08-11T11:32:19.969Z","2026-08-11T11:32:21.718Z","f/290977035499331/301x151/cd888c2227/00_rr_logos_300x150px_barilla.png",{"size":153},{"id":183,"alt":18,"content_length":1242,"content_type":1189,"copyright":18,"created_at":1219,"deleted_at":32,"focus":18,"is_private":137,"title":18,"updated_at":1243,"s3_filename":1244,"meta_data":1245},4149,"2026-08-11T11:32:21.701Z","f/290977035499331/301x151/266421a0e8/00_rr_logos_300x150px_ruegenwalder.png",{"size":153},{"id":155,"alt":18,"content_length":1247,"content_type":1189,"copyright":18,"created_at":1248,"deleted_at":32,"focus":18,"is_private":137,"title":18,"updated_at":1249,"s3_filename":1250,"meta_data":1251},2974,"2026-08-11T11:32:19.981Z","2026-08-11T11:32:21.798Z","f/290977035499331/301x151/c7d57ce423/00_rr_logos_300x150px_ferrero.png",{"size":153},{"id":199,"alt":18,"content_length":1253,"content_type":1189,"copyright":18,"created_at":1254,"deleted_at":32,"focus":18,"is_private":137,"title":18,"updated_at":1255,"s3_filename":1256,"meta_data":1257},4742,"2026-08-11T11:32:19.955Z","2026-08-11T11:32:21.694Z","f/290977035499331/301x151/78561b426e/00_rr_logos_300x150px_brownforman.png",{"size":153},{"id":179,"alt":18,"content_length":1259,"content_type":1189,"copyright":18,"created_at":1260,"deleted_at":32,"focus":18,"is_private":137,"title":18,"updated_at":1261,"s3_filename":1262,"meta_data":1263},3970,"2026-08-11T11:32:19.973Z","2026-08-11T11:32:21.561Z","f/290977035499331/301x151/bdc7c94f4c/00_rr_logos_300x150px_fressnapf.png",{"size":153},{"id":159,"alt":18,"content_length":1265,"content_type":1189,"copyright":18,"created_at":1248,"deleted_at":32,"focus":18,"is_private":137,"title":18,"updated_at":1266,"s3_filename":1267,"meta_data":1268},5032,"2026-08-11T11:32:21.773Z","f/290977035499331/301x151/7eb3135858/00_rr_logos_300x150px_heinz.png",{"size":153},{"id":501,"alt":1270,"content_length":1271,"content_type":1189,"copyright":18,"created_at":1272,"deleted_at":32,"focus":18,"is_private":137,"title":18,"updated_at":1273,"s3_filename":1274,"meta_data":1275},"Logo Grafik BVDW market landscape Retail Media",561242,"2026-10-15T10:31:32.052Z","2026-10-15T10:31:35.365Z","f/290977035499331/1200x675/f1a7599b32/bvdw-market-landscape-retail-media.png",{"alt":1270,"size":1037,"source":502},{"id":550,"alt":551,"content_length":1277,"content_type":1189,"copyright":115,"created_at":1278,"deleted_at":32,"focus":18,"is_private":137,"title":18,"updated_at":1279,"s3_filename":1280,"meta_data":1281},461011,"2026-10-15T11:51:10.244Z","2026-10-15T11:51:11.949Z","f/290977035499331/1200x675/5971caa3c0/eleplant-butter-alternative.png",{"alt":551,"size":1037,"copyright":115},{"id":671,"alt":672,"content_length":1283,"content_type":1189,"copyright":115,"created_at":1284,"deleted_at":32,"focus":18,"is_private":137,"title":18,"updated_at":1285,"s3_filename":1286,"meta_data":1287},379244,"2026-10-15T12:00:47.634Z","2026-10-15T12:00:49.249Z","f/290977035499331/1200x675/181d5ce594/retail-media-booster-lorenz.png",{"alt":672,"size":1037,"copyright":115},{"id":328,"alt":326,"content_length":1289,"content_type":1189,"copyright":18,"created_at":1290,"deleted_at":32,"focus":18,"is_private":137,"title":18,"updated_at":1291,"s3_filename":1292,"meta_data":1293},492560,"2026-10-15T12:10:50.234Z","2026-10-15T12:10:51.998Z","f/290977035499331/1200x765/111d43b3e1/261015_portrait_jk.png",{"alt":326,"size":1294},"1200x765",{"id":1033,"alt":1034,"content_length":1296,"content_type":1297,"copyright":115,"created_at":1298,"deleted_at":32,"focus":18,"is_private":137,"title":18,"updated_at":1299,"s3_filename":1300,"meta_data":1301},528660,"image/jpeg","2026-10-15T12:17:45.496Z","2026-10-15T12:32:33.737Z","f/290977035499331/1200x675/8cf64063de/261013_seo_artikel_retail_media_jk_neues_format.jpg",{"alt":1034,"size":1037,"title":18,"source":18,"copyright":115},{"id":1164,"alt":1165,"content_length":1303,"content_type":1189,"copyright":115,"created_at":1304,"deleted_at":32,"focus":18,"is_private":137,"title":18,"updated_at":1305,"s3_filename":1306,"meta_data":1307},3901164,"2026-10-16T15:23:55.921Z","2026-10-16T15:24:04.483Z","f/290977035499331/6963x3921/dfbaf22275/header_seo_ki_retail-media-agentur.png",{"alt":1165,"size":1169,"title":18,"source":1166,"copyright":115},{"age":1309,"cache-control":1310,"connection":1311,"content-encoding":1312,"content-type":1313,"date":1314,"etag":1315,"referrer-policy":1316,"sb-be-version":1317,"server":1318,"strict-transport-security":1319,"transfer-encoding":1320,"vary":1321,"via":1322,"x-amz-cf-id":1323,"x-amz-cf-pop":1324,"x-cache":1325,"x-content-type-options":1326,"x-frame-options":1327,"x-permitted-cross-domain-policies":140,"x-request-id":1328,"x-runtime":1329,"x-xss-protection":1330},"10311","max-age=0, public, s-maxage=604800, stale-if-error=3600","keep-alive","gzip","application/json; charset=utf-8","Tue, 10 Nov 2026 15:36:58 GMT","W/\"34c7179d40b0f33e569a8ef640a9b9a5\"","strict-origin-when-cross-origin","5.1008.0","nginx","max-age=31536000","chunked","Origin,Accept-Encoding","1.1 6a979963b4bbad2eae71dd7856d44c8c.cloudfront.net (CloudFront)","1zPmu6eCuxx5lbAUYDhqjBGl5sFN8H1lrEhqDHDb8QpSjI-VF3K8xQ==","FRA60-P12","Hit from cloudfront","nosniff","SAMEORIGIN","08afce5a-5ac7-43dd-8a17-4e37dfbb8098","0.040541","0",{"_uid":1332,"component":1333,"nav_header":1334,"nav_social":1369,"footer_logos":1386,"widget_title":1397,"nav_footer_left":1398,"newsletter_title":1428,"nav_footer_right_1":1429,"nav_footer_right_2":1482,"address_information":1543,"nav_footer_left_title":1584,"nav_footer_right_title":1585,"newsletter_description":1586,"show_newsletter_footer":132,"newsletter_data_protection_text":1598},"10f3a08e-ac58-4701-af92-826274e8daa4","Config",[1335,1345,1355,1361],{"_uid":1336,"link":1337,"name":1341,"component":1344},"b7e48436-d8e5-40f8-9ae0-f6c146c25c4a",{"id":1338,"url":18,"linktype":126,"fieldtype":127,"cached_url":1339,"story":1340},"536b77b0-9b68-45a2-866f-6a5cb68ee7b8","cases/",{"name":1341,"id":1342,"uuid":1338,"slug":1343,"url":1339,"full_slug":1339,"_stopResolving":132},"Cases",156585224932111,"cases","NavItem",{"_uid":1346,"link":1347,"name":1354,"component":1344},"3adc5e06-97e9-448a-b27d-1277221a4c29",{"id":1348,"url":18,"linktype":126,"fieldtype":127,"cached_url":1349,"story":1350},"7910e3cd-a54d-41a7-9218-dcc5772fc79e","ansatz",{"name":1351,"id":1352,"uuid":1348,"slug":1353,"url":1353,"full_slug":1353,"_stopResolving":132},"Ansatz & System",156586245996249,"ansatz-und-system","Ansatz",{"_uid":1356,"link":1357,"name":1360,"component":1344},"3bbed9ca-329e-4bae-8558-49c544d16f18",{"id":441,"url":18,"linktype":126,"fieldtype":127,"cached_url":1358,"story":1359},"loesungen",{"name":444,"id":445,"uuid":441,"slug":442,"url":442,"full_slug":442,"_stopResolving":132},"Leistungen",{"_uid":1362,"link":1363,"name":1367,"component":1344},"41a6c6bf-6b3c-4214-ae3b-ca27136e939c",{"id":1364,"url":18,"linktype":126,"fieldtype":127,"cached_url":1365,"story":1366},"54231168-285d-41f8-9b75-db45e25e1153","agentur",{"name":1367,"id":1368,"uuid":1364,"slug":1365,"url":1365,"full_slug":1365,"_stopResolving":132},"Agentur",156649452542954,[1370,1376,1381],{"_uid":1371,"icon":1372,"link":1373,"component":1375},"f61b0267-1ce4-4ab6-910f-9c1ba6605150","instagram",{"id":18,"url":1374,"linktype":374,"fieldtype":127,"cached_url":1374},"https://www.instagram.com/rr_reinboldrost/ ","SocialItem",{"_uid":1377,"icon":1378,"link":1379,"component":1375},"e50f33e9-f15f-41da-b4cf-f36050ab545d","linkedin",{"id":18,"url":1380,"linktype":374,"fieldtype":127,"cached_url":1380},"https://de.linkedin.com/company/reinboldrost",{"_uid":1382,"icon":1383,"link":1384,"component":1375},"6235a7cf-b548-4c3a-9cab-21f71b476dd1","facebook",{"id":18,"url":1385,"linktype":374,"fieldtype":127,"cached_url":1385},"https://www.facebook.com/people/Reinboldrost-GmbH-Co-KG/100033613453400/?locale=de_DE ",[1387,1392],{"id":1388,"alt":1389,"name":18,"focus":18,"title":1389,"source":18,"filename":1390,"copyright":18,"fieldtype":151,"meta_data":1391},178565087421027,"GWA","https://a.storyblok.com/f/290977035499331/126x40/9a4105ec81/gwa.svg",{"alt":1389,"title":1389,"source":18,"copyright":18},{"id":1393,"alt":1394,"name":18,"focus":18,"title":1394,"source":18,"filename":1395,"copyright":18,"fieldtype":151,"meta_data":1396},178565087461988,"BVDW","https://a.storyblok.com/f/290977035499331/48x48/a242d33092/bvdw.svg",{"alt":1394,"title":1394,"source":18,"copyright":18},"Get in touch, stay in touch!",[1399,1404,1412,1420],{"_uid":1400,"link":1401,"name":1403,"component":1344},"46597b02-679f-4f2f-b5ee-79e7a3dd89e8",{"id":18,"url":1402,"linktype":374,"fieldtype":127,"cached_url":1402},"javascript:UC_UI.showSecondLayer();","Cookie-Einstellungen",{"_uid":1405,"link":1406,"name":1410,"component":1344},"a8e1e2f2-0153-4131-89ed-37fa90200da1",{"id":1407,"url":18,"linktype":126,"fieldtype":127,"cached_url":1408,"story":1409},"200aa6af-952c-4b74-9953-10835f0213e7","impressum",{"name":1410,"id":1411,"uuid":1407,"slug":1408,"url":1408,"full_slug":1408,"_stopResolving":132},"Impressum",159396049522541,{"_uid":1413,"link":1414,"name":1418,"component":1344},"cc7c6bad-1b88-4651-9171-1bda0e3c0a25",{"id":1415,"url":18,"linktype":126,"fieldtype":127,"cached_url":1416,"story":1417},"d150d3d8-0bd5-4e2c-b40a-127ab700c3f6","datenschutz",{"name":1418,"id":1419,"uuid":1415,"slug":1416,"url":1416,"full_slug":1416,"_stopResolving":132},"Datenschutz",159396244795311,{"_uid":1421,"link":1422,"name":1426,"component":1344},"2528d1e6-fd11-4ac1-85eb-ecabc7f34729",{"id":1423,"url":18,"linktype":126,"fieldtype":127,"cached_url":1424,"story":1425},"0297f8dc-5a4d-4729-95bf-068ee16b0c1c","agb",{"name":1426,"id":1427,"uuid":1423,"slug":1424,"url":1424,"full_slug":1424,"_stopResolving":132},"AGB",166529083766601,"Newsletteranmeldung",[1430,1438,1447,1456,1464,1473],{"_uid":1431,"link":1432,"name":367,"component":1344},"38a3f943-ccd4-413c-b788-716d7e469703",{"id":1433,"url":18,"linktype":126,"fieldtype":127,"cached_url":1434,"story":1435},"88455220-173b-4e0a-963f-568f6aeaa30f","seo-seiten/shopper-marketing",{"name":367,"id":1436,"uuid":1433,"slug":1437,"url":1437,"full_slug":1434,"_stopResolving":132},195543374692034,"shopper-marketing",{"_uid":1439,"link":1440,"name":1444,"component":1344},"a5d34256-d4ee-4417-85fb-4cd79e801e12",{"id":1441,"url":18,"linktype":126,"fieldtype":127,"cached_url":1442,"story":1443},"f1e18540-f701-4453-991f-b4540344c599","seo-seiten/pos-marketing",{"name":1444,"id":1445,"uuid":1441,"slug":1446,"url":1446,"full_slug":1442,"_stopResolving":132},"POS-Marketing",218899741227947,"pos-marketing",{"_uid":1448,"link":1449,"name":1453,"component":1344},"9ea0d28d-323e-4efc-93d7-d4911650d538",{"id":1450,"url":18,"linktype":126,"fieldtype":127,"cached_url":1451,"story":1452},"cd5dfe0f-9a39-4b11-8239-cb1c3e522cb2","seo-seiten/brand-development",{"name":1453,"id":1454,"uuid":1450,"slug":1455,"url":1455,"full_slug":1451,"_stopResolving":132},"Brand-Development",223124565282636,"brand-development",{"_uid":1457,"link":1458,"name":827,"component":1344},"6867413c-7a91-4486-939c-475bf41c3bd3",{"id":1459,"url":18,"linktype":126,"fieldtype":127,"cached_url":1460,"story":1461},"6e39fb5b-7386-41fc-8faa-731e7febdffc","seo-seiten/fmcg-marketing",{"name":827,"id":1462,"uuid":1459,"slug":1463,"url":1463,"full_slug":1460,"_stopResolving":132},223129810329255,"fmcg-marketing",{"_uid":1465,"link":1466,"name":1470,"component":1344},"0cb4fec4-04e2-4254-8548-e78822d64dc8",{"id":1467,"url":18,"linktype":126,"fieldtype":127,"cached_url":1468,"story":1469},"1446eae4-5f2e-4e73-9eef-4a36651ee97d","seo-seiten/ratgeber-shopper-marketing-fmcg",{"name":1470,"id":1471,"uuid":1467,"slug":1472,"url":1472,"full_slug":1468,"_stopResolving":132},"Ratgeber Shopper-Marketing FMCG",223445374855152,"ratgeber-shopper-marketing-fmcg",{"_uid":1474,"link":1475,"name":1479,"component":1344},"67eaabda-7173-4b0d-84bf-4d27fa2a04f5",{"id":1476,"url":18,"linktype":126,"fieldtype":127,"cached_url":1477,"story":1478},"214dd263-b51e-442e-91a0-f4f17e0c7a2a","seo-seiten/food-packaging-design",{"name":1479,"id":1480,"uuid":1476,"slug":1481,"url":1481,"full_slug":1477,"_stopResolving":132},"Food-Packaging-Design",226280236223514,"food-packaging-design",[1483,1492,1501,1510,1519,1523,1533],{"_uid":1484,"link":1485,"name":1489,"component":1344},"f756f2ac-36a3-4b41-be5d-38ae20c8a400",{"id":1486,"url":18,"linktype":126,"fieldtype":127,"cached_url":1487,"story":1488},"2f5eae25-5956-4d1a-a203-f2611d22ee4e","seo-seiten/markenstrategie-agentur",{"name":1489,"id":1490,"uuid":1486,"slug":1491,"url":1491,"full_slug":1487,"_stopResolving":132},"Markenstrategie-Agentur",226283925852734,"markenstrategie-agentur",{"_uid":1493,"link":1494,"name":1498,"component":1344},"87323a0e-d627-40ea-bb06-bb53bb9938e9",{"id":1495,"url":18,"linktype":126,"fieldtype":127,"cached_url":1496,"story":1497},"bcbd782d-3fdb-44a2-87a2-5f504f1135aa","seo-seiten/shopper-marketing-agentur",{"name":1498,"id":1499,"uuid":1495,"slug":1500,"url":1500,"full_slug":1496,"_stopResolving":132},"Shopper-Marketing-Agentur",228444360153330,"shopper-marketing-agentur",{"_uid":1502,"link":1503,"name":1507,"component":1344},"f22c3893-759f-4d39-9b1f-0324ee586f09",{"id":1504,"url":18,"linktype":126,"fieldtype":127,"cached_url":1505,"story":1506},"f806eb5d-3d79-4f69-852c-4ddde43dadf9","seo-seiten/pos-agentur",{"name":1507,"id":1508,"uuid":1504,"slug":1509,"url":1509,"full_slug":1505,"_stopResolving":132},"POS-Agentur",230841928185954,"pos-agentur",{"_uid":1511,"link":1512,"name":1516,"component":1344},"052099e3-acb1-452e-8fd8-8c9a13166c12",{"id":1513,"url":18,"linktype":126,"fieldtype":127,"cached_url":1514,"story":1515},"a0a5d530-31b5-4129-8cd0-22474de440fd","seo-seiten/branding-agentur",{"name":1516,"id":1517,"uuid":1513,"slug":1518,"url":1518,"full_slug":1514,"_stopResolving":132},"Branding-Agentur",230854250171542,"branding-agentur",{"_uid":1520,"link":1521,"name":7,"component":1344},"09c42672-8c05-4799-b41c-81fc0ef8377b",{"id":12,"url":18,"linktype":126,"fieldtype":127,"cached_url":3,"story":1522},{"name":7,"id":11,"uuid":12,"slug":1174,"url":1174,"full_slug":3,"_stopResolving":132},{"_uid":1524,"link":1525,"name":1529,"component":1344},"3f84e85b-ed8e-4821-9c05-6174365716bd",{"id":1526,"url":18,"linktype":126,"fieldtype":127,"cached_url":1527,"story":1528},"8c948524-4167-4079-841d-fdf1f277fd15","seo-seiten/influencer-marketing_agentur",{"name":1529,"id":1530,"uuid":1526,"slug":1531,"url":1531,"full_slug":1532,"_stopResolving":132},"Creator-Marketing-Agentur",230928033167787,"influencer-marketing-agentur","seo-seiten/influencer-marketing-agentur",{"_uid":1534,"link":1535,"name":1539,"component":1344},"fc653615-d452-4373-bea3-7c78532a3bec",{"id":1536,"url":18,"linktype":126,"fieldtype":127,"cached_url":1537,"story":1538},"383067a3-c68e-4380-a751-eb5e2aeb77fb","seo-seiten/verpackungsdesign_agentur",{"name":1539,"id":1540,"uuid":1536,"slug":1541,"url":1541,"full_slug":1542,"_stopResolving":132},"Verpackungsdesign-Agentur",231290174350353,"verpackungsdesign-agentur","seo-seiten/verpackungsdesign-agentur",{"type":30,"content":1544},[1545,1555,1560,1565,1569,1574,1579],{"type":35,"attrs":1546,"content":1547},{"textAlign":32},[1548],{"text":1549,"type":40,"marks":1550},"Joseph-Beuys-Allee 6 ",[1551],{"type":370,"attrs":1552},{"href":1553,"uuid":32,"anchor":32,"target":1554,"linktype":374},"https://www.google.com/maps/place//data=!4m2!3m1!1s0x47bee468e09d5345:0x8c104039add48f85?sa=X&ved=1t:8290&ictx=111","_self",{"type":35,"attrs":1556,"content":1557},{"textAlign":32},[1558],{"text":1559,"type":40},"53113 Bonn",{"type":35,"attrs":1561,"content":1562},{"textAlign":32},[1563],{"text":1564,"type":40},"+49 228 35018 0",{"type":35,"attrs":1566,"content":1567},{"textAlign":32},[1568],{"type":484},{"type":35,"attrs":1570,"content":1571},{"textAlign":32},[1572],{"text":1573,"type":40},"Zufahrt: Tiefgarage über Genscherallee 12",{"type":35,"attrs":1575,"content":1576},{"textAlign":32},[1577],{"text":1578,"type":40},"DB-Haltestelle: Bonn UN Campus",{"type":35,"attrs":1580,"content":1581},{"textAlign":32},[1582],{"text":1583,"type":40},"U-Bahn-Haltestelle: Heussallee/Museumsmeile","Rechtliches","Themen",{"type":30,"attrs":1587,"content":1588},{"backgroundColor":32},[1589],{"type":35,"attrs":1590,"content":1591},{"textAlign":32},[1592],{"text":1593,"type":40,"marks":1594},"Hol Dir regelmäßig Insights zu Themen, die den Markt, Marken und uns bewegen.",[1595],{"type":729,"attrs":1596},{"color":1597},"#000000",{"type":30,"attrs":1599,"content":1600},{"backgroundColor":32},[1601],{"type":35,"attrs":1602,"content":1603},{"textAlign":32},[1604,1606,1613],{"text":1605,"type":40},"Weitere Einzelheiten findest Du in unserer ",{"text":1607,"type":40,"marks":1608},"Datenschutzerklärung",[1609],{"type":370,"attrs":1610},{"href":1611,"uuid":1415,"anchor":32,"target":1554,"linktype":126,"story":1612},"/datenschutz",{"name":1418,"id":1419,"uuid":1415,"slug":1416,"url":1416,"full_slug":1416,"_stopResolving":132},{"text":852,"type":40}]